Finding Finance

Lewis Hershkowitz - Founder of Hal's New York and CEO of Big Geyser

Meher Walia Episode 6

Lewis Hershkowitz is the President and CEO of Big Geyser Inc. which is one the largest independent nonalcoholic beverage distributors in the Northeast and the largest in New York. Founded in 1986 by Mr. Hershkowitz’s late father, it has represented some of the largest brands in the world such as Coca-Cola, Nestle, Campbell’s, Monster, and Hormel. Over the years, Big Geyser has also identified and built brands such as Essentia, Core, Body Armor, Honest Tea, Zico, and Vitamin Water into the behemoths that they are today. They are also the founder of the famous snack and beverage brand, Hal’s New York.